In 1928, the record year, our imports of Australian canned fruits were 195,000 cwts as compared with 2,400 cwts in 1913. Ask for Australian canned peaches, pears & apricots and help the growth of Empire trade; commissioned by the Empire Marketing Board and printed by Waterlow & Sons Ltd for HMSO; see also 464511;
Manchester Art Gallery holds a fascinating collection of artist-designed posters, Commissioned by the British government's Empire Marketing Board between 1926 and 1933. The EMB's main function was to increase sales of Empire-grown and Empire-made goods throughout Great Britain, its Dominions and its Colonies. One aspect of its activities was a poster campaign that was designed to turn Britons into 'Empire-conscious' consumers. Over 200 posters were acquired by Manchester Art Gallery in the 1930s. The posters' strong images illustrate the Empire's people, places and products. However, for a contemporary audience, the posters sometimes express uncomfortable beliefs and raise difficult questions about the legacies of the Empire today.